Nippon TV, Japan’s leading multiplatform entertainment powerhouse, has announced the launch of Viral Pocket, a new division focused on the rapidly expanding vertical video market. Marking Nippon TV’s first vertical announcement in the micro drama arena, this division will transform proven content creation expertise into a strategic partnership model for brands and agencies. Hirofumi Tanaka, President, Content Strategy, Nippon TV commented, “The momentum behind content born on social platforms … [Read more...] about Nippon TV announces launch of Viral Pocket, a new division focused on vertical videos and micro drama production
Microdrama
Harbour Rights Launches Microdrama Offering for Europe and Latin America Through Partnership with vertical powerhouse COL Group International
Harbour Rights, a leading global television distribution company, part of international media group AMPERSAND has announced a landmark strategic partnership with COL Group International, the largest publication group in China and the undisputed leader in the booming Vertical Drama space. Under this strategic alliance, Harbour Rights has been appointed as an official distribution partner for Europe and Latin America, bringing COL Group International's extensive portfolio of more than 1,000 … [Read more...] about Harbour Rights Launches Microdrama Offering for Europe and Latin America Through Partnership with vertical powerhouse COL Group International
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