At ATF, three significant players in the ASEAN television market announced that they are to collaborate for a major new co-production agreement. Malaysian production company Double Vision and Malaysian studio Astro Shaw will now work with ABS-CBN, the leading media and entertainment company in the Philippines, to produce three new drama series over the next two-three years. Under the terms of the partnership, the three series – each 10 hours in length – will be made available to viewers as … [Read more...] about Double Vision, ABS-CBN and Astro Shaw join forces for major new Malaysia-Philippines co-production agreement
Jamie Lopez
Finecast partners iWantTFC to offer addressable CTV Inventory in the Philippines
Finecast, GroupM Nexus' addressable TV solution, has partnered with iWantTFC, the premier Filipino streaming platform, to offer connected TV (CTV) inventory to clients in the Philippines. According to this year’s Nielsen Consumer and Media View, more consumers than ever before are now watching TV via digital extensions. In fact, the ownership of CTV has increased from 6.1% before the pandemic to 17.2% currently. This presents a favorable moment for advertisers in the country, as the partnership … [Read more...] about Finecast partners iWantTFC to offer addressable CTV Inventory in the Philippines
MOONTON Games taps ABS-CBN as M4 World Championship broadcast partner
International gaming developer and publisher MOONTON Games has forged a partnership with the Philippines' leading media and content company ABS-CBN Corporation to stream the upcoming M4 World Championship in Jakarta, Indonesia, from 1-15 January 2023. ABS-CBN Corporation has vowed to deliver a premium livestreaming experience for global Filipino fans anticipating the M4 World Championship. This is in line with MOONTON Games' goal to provide the best esports experience to its fans. M4 World … [Read more...] about MOONTON Games taps ABS-CBN as M4 World Championship broadcast partner
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