Parrot Analytics, the leading TV content analytics firm specializing in global audience demand measurement, has partnered with Guinness World Records to chart the unprecedented demand for the premiere of the eighth and final season of Game of Thrones, which achieved the official title for Most in-demand TV premiere. Using Parrot Analytics’ global, real-time and platform-agnostic TV demand measurement system, Guinness World Records and Parrot Analytics charted worldwide demand for … [Read more...] about Parrot Analytics partners with Guinness World Records
Guinness World Records
“Got Talent” enters Guinness World Records
London – Got Talent is through to the record books, having been commissioned in an impressive 58 territories worldwide. The entertainment show, co-owned by FremantleMedia and Syco Entertainment, now holds the official Guinness World Records title for the Most Successful Reality TV Format worldwide. An international ratings phenomenon, Got Talent has surpassed other reality titles by being adapted in the highest number of territories worldwide. Captivating audiences around the world, the … [Read more...] about “Got Talent” enters Guinness World Records
International fans of “Top Gear” get new second-screen app
When the new series of Top Gear UK returns to TV screens on BBC channels across the world next month – just days after UK transmission – a brand new second-screen app from BBC Worldwide will accompany the international broadcasts for the first time in the show’s history. The app, titled “Top Gear Bingo!”, was developed using UK-based Monterosa’s LViS platform, and encourages viewers to look out for well known phrases, cars and items synonymous with the hit … [Read more...] about International fans of “Top Gear” get new second-screen app