London – Genius Digital announced that it has hired Giles Cottle as Director of Consumer Insight Products. Effective immediately, Freesat’s former Head of Strategy will take overall responsibility for Genius Digital’s product portfolio, including strategic direction and development, positioning, pricing and business development. Giles Cottle “It is a really exciting time to have Giles on board – especially as broadcasters and operators around the world increasingly … [Read more...] about Giles Cottle joins Genius Digital
Genius Digital
GfK becomes majority shareholder in Genius Digital
Nuremberg/London – Following a further round of investment, GfK announced on May 28 that it has become the majority shareholder in Genius Digital, the specialist in capturing, analysing and applying viewer data for the TV industry. The current engagement continues the strategic partnership established in September 2013. This investment will help GfK to better meet the increasingly complex analysis needs of pay-TV operators by enriching its powerful audience measurement solutions with … [Read more...] about GfK becomes majority shareholder in Genius Digital