Fortifying digital engagement with India’s young dynamic audience, Viacom18’s Youth, Music and English entertainment (YME) cluster has announced a strategic content partnership with Snap Inc. Ensuring end-consumer engagement, the cluster aims to provide its clutter-breaking content and innovations from Fully Faltoo and MTV India to Snapchat’s widespread user-community. The YME cluster boasts of high-value properties that have gained audiences on television and digital. Snapchatters … [Read more...] about Viacom18’s YME cluster MTV India and Fully Faltoo announce strategic content partnership with Snap Inc.
Fully Faltoo
MTV India’s ‘Roadies’ announces ‘Roadies Moto’ edition NFTs
Gaining immense popularity with its successful first drop of culturally driven digital artwork, Viacom18’s Youth, Music, and English Entertainment cluster’s NFT marketplace received an overwhelming response and carved out a niche for itself with NFT collectors. Riding on the momentum of its previous success and to further emphasize the significance of digital artwork, Fully Faltoo will witness the entry of Roadies into the world of Metaverse with its first-ever genre-defining ‘Roadies … [Read more...] about MTV India’s ‘Roadies’ announces ‘Roadies Moto’ edition NFTs
Viacom18’s Youth, Music and English Entertainment cluster strengthens its multiplatform content strategy for 2022
Viacom18’s Youth, Music and English Entertainment (YME) cluster comprising of MTV, MTV Beats, Comedy Central, Colors Infinity, and Vh1 revealed its robust multiplatform content strategy for the year ahead in a media roundtable event held on March 10. In the past year, the repertoire of brands has seen positive growth with 9.8 billion impressions across TV, social media, and the network’s OTT platform, Voot. Along with this, the cluster also reported that they drew viewers during … [Read more...] about Viacom18’s Youth, Music and English Entertainment cluster strengthens its multiplatform content strategy for 2022
Fully Faltoo NFT curated by Viacom18’s Youth Music & English Entertainment cluster collection debuts with 3,013 tokens
Since its announcement to set foot in the rapidly growing digital space of non-fungible tokens (NFTs), NFT marketplace Fullyfaltoonft.com curated by Viacom18’s Youth Music & English Entertainment cluster and powered by GuardianLink.io has already received an overwhelming response for its digital artwork preview. The platform is now all geared up to offer 3013 valuable tokens to its end users as it went live on 14th February. Launched at a glitzy digital event, the unveil saw many … [Read more...] about Fully Faltoo NFT curated by Viacom18’s Youth Music & English Entertainment cluster collection debuts with 3,013 tokens
Viacom18’s Fully Faltoo drops 4 NFTs for preview
Viacom18’s Youth, Music, and English Entertainment Cluster was thrilled to announce their emergence in the rapidly growing digital space of NFT by launching their NFT marketplace Fully Faltoo. Giving a peek at what’s in store, Fully Faltoo unveils 4 distinct, new-age and culture-oriented NFTs that will be up for grabs on 14th February. The digital collectables are nothing short of uniqueness and the quirkiness from iconic brands including MTV, Vh1, and Comedy Central in India. 1. Bakra urf … [Read more...] about Viacom18’s Fully Faltoo drops 4 NFTs for preview
Viacom18’s Youth, Music, and English Entertainment Cluster announces launch of new NFT marketplace Fully Faltoo
Non-fungible Tokens (NFTs), essentially blockchain-certified digital art, have been gaining immense popularity among brands, artists, celebrities, etc, both in India and globally. India’s leading media conglomerate Viacom18’s Youth, Music and English Entertainment (YME) cluster, is all geared up to set its foot in the rapidly growing digital space of non-fungible tokens with the announcement of the NFT marketplace Fullyfaltoonft.com, which has been setup by GuardianLink.io - a pioneer and … [Read more...] about Viacom18’s Youth, Music, and English Entertainment Cluster announces launch of new NFT marketplace Fully Faltoo
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