INDONESIA – The Story Lab, global investor, producer and distributor of premium entertainment content and part of Dentsu Aegis Network, has appointed Geraldine Bravo as Regional Content Sales and Acquisition Director for Asia Pacific, effective immediately. As Regional Content Sales and Acquisition Director, Bravo will be responsible for identifying and selling global and local entertainment formats that can attract valuable audiences for media owners, advertisers and IP … [Read more...] about The Story Lab appoints Regional Content Sales and Acquisition Director for Asia
Dentsu Aegis Network
ABS-CBN continues to top TV viewership
Philippines - ABS-CBN sustained its leadership in nationwide TV viewing across urban and rural homes in April (excluding Holy Week) as it recorded an average audience share of 43%, or nine points higher than GMA’s 34%, according to data from Kantar Media. Multinational audience measurement provider Kantar Media uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population. ABS-CBN also remained unbeatable in the primetime block … [Read more...] about ABS-CBN continues to top TV viewership