Suzlon Group has embarked on a global multi-platform sponsorship of Eco Solutions, CNN’s TV and digital series that tells the stories of people around the world creating innovative solutions to preserve the planet. This annual campaign builds on the longstanding relationship between CNN and Suzlon Group and will amplify the company’s position as one of the leading clean energy solutions providers in the world. The brand solution is tailored to reach CNN’s upscale and sought-after … [Read more...] about Suzlon sponsors CNN’s Eco Solutions
campaign
Pepsi steps up with expansive web movie campaign
Beijing – Following the success of its 2012 Chinese New Year campaign, Pepsi has again partnered with Youku Tudou on a web movie campaign, Bring Love Home. The 30-minute web movie premiered January 21, simultaneously on Youku.com, Tudou.com, and in a Beijing theatre packed with Pepsi celebrities. Pepsi's 2012 campaign of the same title involved a web movie released on Youku and a call for Youku users to upload videos expressing their wishes for their family members. Prior to the movie … [Read more...] about Pepsi steps up with expansive web movie campaign
