BBC Advertising, part of BBC Worldwide, the commercial arm of the British Broadcasting Corporation (BBC), is boosting its ad sales team in Asia to make the most of growth opportunities in the region. In response to a strong growth forecast in advertising revenue in Asia-Pacific and combined with a global ad sales strategy to get closer to customers and identify Katy Xu will take on the role of Vice President, Greater China & North Asia new cross-platform opportunities, two new … [Read more...] about BBC Worldwide expands Advertising sales team
British Broadcasting Corporation
BBC Worldwide expands Advertising sales team
BBC Advertising, part of BBC Worldwide, the commercial arm of the British Broadcasting Corporation (BBC), is boosting its ad sales team in Asia to make the most of growth opportunities in the region. In response to a strong growth forecast in advertising revenue in Asia-Pacific and combined with a global ad sales strategy to get closer to customers and identify Katy Xu will take on the role of Vice President, Greater China & North Asia new cross-platform opportunities, two new … [Read more...] about BBC Worldwide expands Advertising sales team
Venevision and BBC to co-produce documentary on “Miss Venezuela”
Miss Venezuela 2012 Caracas, Venezuela – Venevision, part of the Cisneros Group of Companies, and the British Broadcasting Corporation (BBC), have announced their collaboration on the making of a documentary on the Miss Venezuela beauty contest, whose frontrunners have gone on to win a record six Miss Universe titles and six Miss World crowns. The British film-makers will have exclusive coverage and insight into the 2013 beauty pageant, recording the progressive transformation of the … [Read more...] about Venevision and BBC to co-produce documentary on “Miss Venezuela”