iQiyi, a leading Asian streaming platform, and Ant Group announced a joint partnership program that encompasses a full-suite of Alipay+ global cross-border payment and marketing solutions for iQiyi to expand its market outreach with more payment options and enhanced user engagement. Making the announcement on a panel at this year’s Asia TV Forum & Market, iQiyi International’s Head of Business Development Anna Pak Burdin shared, “Born-and-bred in Asia, our goal is to bring great Asian … [Read more...] about iQiyi leverages Alipay+ to expand market outreach and enhance user engagement across Asia
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iQiyi’s SaaS solution lowers barriers for a slice of the OTT pie
Asia’s tech-savvy population is more connected than ever, with video streaming being an essential part of life. Recent research from SpotX revealed that close to 400 million people are using video streaming services across the region, with a majority of OTT viewers watching over two hours of content per day. In a crowded OTT space, iQiyi is one of the leading platforms that doesn’t just serve up content but helps other companies monetize their offerings. The brand’s white label artificial … [Read more...] about iQiyi’s SaaS solution lowers barriers for a slice of the OTT pie
