Kuala Lumpur — Astro’s viewers will now be able watch the latest U.S. series on a same day and date basis as its premiere broadcast in its country of origin as a result of Astro’s Same Day as The U.S. campaign. Astro spearheaded the campaign and worked together with its channel partners HBO, Fox, SPE Networks, NBC Universal and AETN and many more, to provide as many series from the Fall TV line-up just hours after the broadcast in its country of origin. Viewers will now be able … [Read more...] about Astro launches “Same Day as The U.S.” Campaign
Agnes Rozario
MIPTV: Azteca and Astro collaborate for telenovelas
Cannes – One of the world’s largest producers of Spanish language programming, Azteca, and pay TV broadcaster and producer Astro have signed a Memorandum of Understanding (MoU) for the production and distribution of telenovelas. The MoU has three parties, Azteca, Astro and Global Station, a Malaysian production house behind some of the most successful drama series in Malaysia. This is a milestone marking a long-term partnership relying on the strengths of the respective parties in … [Read more...] about MIPTV: Azteca and Astro collaborate for telenovelas
Astro signs multi-year agreement with SPT
Kuala Lumpur – Astro Best has signed a multi-year agreement with Sony Pictures Television (SPT) to bring Sony Pictures’ feature films to over 15 million Astro viewers. Launched in August 2012, Astro Best brings in the latest Hollywood and Asian titles in their earliest window after theatrical screening to the comfort of Malaysian homes on Astro Best. Under this agreement, Astro customers can look forward to more fresh blockbuster titles from Sony Pictures to be … [Read more...] about Astro signs multi-year agreement with SPT