Singapore – NBCUniversal, with a bouquet of four female-centric international entertainment channels in Asia – DIVA Universal, E!, Style and Universal Channel – has launched a new campaign targeted at advertisers and platform partners to reinforce the message that it is the vehicle for them to connect with women. Positioning itself as the only network with a diverse portfolio that is women-centric, NBCUniversal has launched the NBCUniversal Truth campaign in Asia to offer … [Read more...] about NBCUniversal rolls out advertiser-targeted campaign
Channel: Broadcaster
Sony Pictures Television secures new formats
London – Sony Pictures Television (SPT) is expanding its non-scripted offering with acquisitions, commissions and a talent tie-in ahead of MIPCOM. Breakaway, one of SPT’s newest gameshows, has been picked up by Egypt’s Al Hayat, with SPT Arabia commissioned to produce a local version to be stripped through weekdays. BBC also ordered a second series of Breakaway following its successful debut season on BBC2 earlier this year. SPT has also acquired two new, non-scripted formats … [Read more...] about Sony Pictures Television secures new formats
BBC Entertainment launches on Hypp TV
Singapore – BBC Worldwide Channels has launched BBC Entertainment in Malaysia on Hypp TV, Telekom Malaysia’s IPTV platform. The channel joins BBC Knowledge, BBC Lifestyle and CBeebies, which have been on the platform since the introduction of Hypp TV in 2009. “We are excited that four of our branded channels encapsulating the quality, breadth and depth of our programming are now available to TM Net’s Hypp TV subscribers,” said Mark Whitehead, GM and SVP of BBC … [Read more...] about BBC Entertainment launches on Hypp TV
CBS Studios International celebrates 10 years of NCIS at MIPCOM
Los Angeles – CBS Studios International will celebrate ten outstanding years of one of the world’s most-watched television franchises, NCIS, at MIPCOM, with lead actor Michael Weatherly and Executive Producer Gary Glasberg joining the festivities on the French Riviera. NCIS tops the scripted series genre in the U.S. and was recently named Europe’s top imported drama show in 2011 by Digital TV Research, Madigan Cluff and Essential Television Statistics. It also ranks among the … [Read more...] about CBS Studios International celebrates 10 years of NCIS at MIPCOM
COO Caroline Thomson to leave BBC
The BBC has confirmed that Chief Operating Officer Caroline Thomson will be leaving the broadcaster at the end of September. The move follows Director-General George Entwistle’s announcement that he is closing the post of Chief Operating Officer as part of the restructuring of his senior team. In her current role, Thomson has successfully delivered BBC’s major infrastructure projects: digital switch-over, the move of more than 3,000 staff to Salford, and the development of the … [Read more...] about COO Caroline Thomson to leave BBC
Nancy Dubuc named President, Entertainment and Media, A+E Networks
New York – Nancy Dubuc has been appointed to a newly established role – President, Entertainment and Media, A+E Networks. Dubuc will now oversee all content creation, brand development and marketing for the entire A+E Networks portfolio including A&E Network, Lifetime and History, and their affiliated brands. In addition, Dubuc will oversee A+E Networks’ International and Digital divisions. A&E Network President Bob DeBitetto and Executive Vice Presidents Dan Suratt and … [Read more...] about Nancy Dubuc named President, Entertainment and Media, A+E Networks