Since the beginning of 2020, both video production and video consumption have changed drastically. The forced move to remote production, coupled with consumers remaining at home for over a year, has led to significant changes in how audiences are acquired and retained. Media organizations across the Asia Pacific region are still figuring out how to combine the best of both worlds when it comes to on-premises and remote production. Most are opting for the hybrid approach, combining the … [Read more...] about How Asia’s biggest media organizations are driving online audience growth remotely
How a global ‘forced experiment’ has helped innovate video production in Asia
This story appears in the October 2020 issue of Television Asia Plus. The COVID-19 pandemic has reshaped the lives of consumers across Asia. Strict social isolation regulations have meant the majority of people are staying at home, mostly relying on digital technologies for remote working, entertainment, and socialising. Across Asia, the adoption of cloud computing once lagged behind Europe and the U.S. but is quickly catching up. Today, cloud-based computing has made its way into almost … [Read more...] about How a global ‘forced experiment’ has helped innovate video production in Asia
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