The Walt Disney Company has announced the appointment of Winradit (Win) Kolasastraseni as General Manager, Direct–to-Consumer, for Taiwan, Hong Kong and Southeast Asia (excluding Indonesia). Mr Kolasastraseni is also General Manager for The Walt Disney (Thailand) Company Limited. These appointments take effect from 1 June 2021. He reports to David Shin, General Manager, Taiwan, Hong Kong and Southeast Asia and Jay Trinidad, General Manager, Direct-to-Consumer, APAC.

In his role as General Manager of Direct-to-Consumer, Mr Kolasastraseni will be responsible for spearheading the Company’s growth in the dynamic direct-to-consumer space and will lead business teams across the region to deliver Disney’s unparalleled storytelling to consumers in the evolving ways fans and families around the world prefer to experience Disney’s content.

As General Manager for The Walt Disney (Thailand) Company Limited, Mr Kolasastraseni will lead local teams with a Consumer-First strategy to continue growing Disney’s brand affinity across Thailand, focused on understanding Thai preference and tastes, and connecting with consumers in a locally relevant way.

“I am pleased to welcome Win to our team. He is a savvy tech and media leader with extensive global and regional experience. I am confident that the depth and breadth of Win’s expertise will put him in excellent standing as he takes on this dual role with Disney, accelerating our growth in the region and delivering world-class entertainment experiences to our consumers,” said Mr Shin.