The Walt Disney Company has announced the appointment of Winradit (Win) Kolasastraseni as General Manager, Direct–to-Consumer, for Taiwan, Hong Kong and Southeast Asia (excluding Indonesia). Mr Kolasastraseni is also General Manager for The Walt Disney (Thailand) Company Limited. These appointments take effect from 1 June 2021. He reports to David Shin, General Manager, Taiwan, Hong Kong and Southeast Asia and Jay Trinidad, General Manager, Direct-to-Consumer, APAC.

In his role as General Manager of Direct-to-Consumer, Mr Kolasastraseni will be responsible for spearheading the Company’s growth in the dynamic direct-to-consumer space and will lead business teams across the region to deliver Disney’s unparalleled storytelling to consumers in the evolving ways fans and families around the world prefer to experience Disney’s content.

As General Manager for The Walt Disney (Thailand) Company Limited, Mr Kolasastraseni will lead local teams with a Consumer-First strategy to continue growing Disney’s brand affinity across Thailand, focused on understanding Thai preference and tastes, and connecting with consumers in a locally relevant way.

“I am pleased to welcome Win to our team. He is a savvy tech and media leader with extensive global and regional experience. I am confident that the depth and breadth of Win’s expertise will put him in excellent standing as he takes on this dual role with Disney, accelerating our growth in the region and delivering world-class entertainment experiences to our consumers,” said Mr Shin.

“I am excited to join the Disney family and to be given the privilege to spearhead the Company’s Direct-to-Consumer efforts in the region as well as to lead the dynamic market of Thailand. There is amazing growth potential in our region and I am excited about the possibilities and opportunities to drive business for the Company,” said Mr Kolasastraseni.

Mr Kolasastraseni has over 20 years of experience as a global tech and digital media executive, with extensive experience building and operating highly scaled, global online businesses. He is a results-oriented leader with a strong track record of success spanning tech, corporate, telecommunications and startup environments. Mr Kolasastraseni joins The Walt Disney Company from Discovery, where he was the General Manager of Dplay, the company’s global online video on-demand service. He was also responsible for driving digital transformation and revenue growth of Discovery’s core business. Prior to joining Discovery in 2016, Mr Kolasastraseni was the CEO & founder of two successful OTT media companies and was Director of Sales at Microsoft in Thailand.

Mr Kolasastraseni holds a Bachelor of Science in Information Technology from Assumption University, Bangkok.