Sky’s biggest original comedy launch in seven years, Brassic, has been sold to five new territories in the lead up to MIPCOM2019 by ITV Studios Global Entertainment. Created by Joe Gilgun (Misfits, Preacher) and BAFTA and International Emmy-winning writer Danny Brocklehurst (Shameless, Safe), and produced by Calamity Films (Judy, Pride),
Brassic has been the subject of critical acclaim (see notes to editors) and universal adoration in the UK, having received its second season commission before the first had even premiered. The first episode of series one launched with a 7-day cumulative audience of 1.65 million, making it Sky’s biggest original comedy series launch since 2012.
Brassic will air on CBC in Canada, ABC in Australia, Rialto in New Zealand, Canal+ in France and Comunidad Film in Spain, with several more major territories sales likely to close in the coming months.