Singapore / Ho Chi Minh, Vietnam – Sony Pictures Television (SPT) Networks Asia’s latest Asian entertainment channel, GEM, has launched in Vietnam with stellar drama productions and variety shows from South Korea, China, Hong Kong and Taiwan, broadcast on an exclusive and first-run basis with Vietnamese voice-overs or subtitling. The channel is now available on HTVC Cable TV System of Television Media Service Company, a leading pay-TV operator in Vietnam.
Spanning period, contemporary, action, comedy, family and romance genres, GEM’s broad range of drama series showcase many that are already proven ratings hits in the territories of origin, such as China and Hong Kong’s 兰陵王 (Prince of Lan Ling), 失æ‹33天 (Love is Not Blind), 楚汉争雄 (Battle Of The Conquerers), å«å…¥è±ªé—¨ (Marry Into the Purple), and 今夜天使é™ä¸´ (Angel Is Coming); South Korea’s Nail Shop Paris, Potato Star and Basketball; as well as Taiwan’s 大红帽与å°é‡Žç‹¼ (Big Red Riding Hood) and 原æ¥æ˜¯ç¾Žç”· (Fabulous Boys).
GEM’s drama offerings are complemented by fun-filled variety programs that spotlight the latest entertainment buzz around popular celebrities and talent in the region, including South Korean series Star King and Barefoot Friends at launch.
“GEM caters to the rapidly-growing demand for Asian content in Vietnam by offering a dedicated general entertainment channel where viewers can enjoy some of the highest quality and star-studded programs from across the region,” said Virginia Lim, vice president, Asian Content, SPT Networks, Asia. “We are pleased to be working with HTVC Cable TV System of Television Media Service Company to launch the channel in Vietnam and look forward to entertaining our audience with a wide array of compelling programming complemented by on-air, online and on-the-ground events that will extend the viewing experience.”
The debut of GEM brings SPT Networks Asia’s bouquet of regional channels to seven, adding to Asian content channels ONE and Animax; English content channels AXN, beTV and Sony Entertainment Television; and a joint-venture stake in the Indonesian telenovela channel Televiva, which it operates with Dori Media Group. GEM is the second SPT channel to gain carriage in Vietnam, after AXN.