Hong Kong – Celestial Tiger Entertainment (CTE) has announced the appointment of Mickey Ong as Director, Affiliate Sales, to further expand the company’s channel distribution footprint in Asia. He previously served as Associate Account Director at MediaCorp Pte. Ltd.

Ong, based in CTE’s Hong Kong headquarters, will report to Ofanny Choi, Executive Vice President, TV Networks, Celestial Tiger Entertainment. He will be responsible for driving channel distribution as well as developing and maintaining relationships with affiliates and platform partners in the Philippines, Singapore, Thailand, Cambodia, Myanmar and Vietnam. Annie Chan, CTE’s Director of Affiliate Sales, will continue to oversee the distribution and affiliate relations in Indonesia, Malaysia, Australia and the Greater China region.

“We are very pleased to welcome Mickey on board. Mickey will add a new perspective to our channels sales team with his experience in both theatrical distribution and advertising sales. His wide-ranging industry contacts will also be a great asset to us as we continue the rapid momentum of our channels’ expansion,” said Ofanny Choi, Executive Vice President, TV Networks, Celestial Tiger Entertainment.