SINGAPORE – Global youth brand MTV International has greenlit local versions of its legendary hip-hop franchise YO! MTV Raps for Southeast Asia, UK, Germany and Africa. Like the original, each localised YO! will be a destination for current and new fans to discover the best in rap music and hip hop culture. Reinvented for the current generation of hip hop fans around the world, each international YO! will be anchored by two local presenters and feature regional emerging artists, … [Read more...] about Localised “YO! MTV Raps” series greenlit for Southeast Asia, UK, Germany, Africa
Yo! MTV Raps
MTV Asia’s “Yo! MTV Raps” to feature region’s hip-hop scene
SINGAPORE – MTV Asia has announced the premiere of a local, 30-minute special inspired by the original, legendary hip-hop series Yo! MTV Raps. Reinvented for a new generation of fans, the standalone special will feature Asian hip-hop artists from Indonesia, Korea, Malaysia, Singapore and Thailand, giving audiences a taste of Asia’s current hip-hop scene. “We are really excited to unveil this localised edition. Hip-hop culture is lived and breathed across the world, and there is an … [Read more...] about MTV Asia’s “Yo! MTV Raps” to feature region’s hip-hop scene