The media industry lacks a clearly defined picture of how bitrate optimisation impacts the viewer experience, according to a recent survey of OTT providers, broadcasters, and multichannel video providers. The survey, which aggregated input from 300 respondents, showed wide variations in the methodologies used to understand optimization, and in how metrics are collected. While more than 35 percent of respondents relied on technical approaches such as PSNR (14 percent), SSIM (11.3 percent), and … [Read more...] about Study: Void in measuring optimisation impact on viewer experience
Webinar
CASBAA partners with SNL Kagan at webinar
Hong Kong – CASBAA and SNL Kagan conducted an informative webinar detailing how upstart OTT providers are taking on traditional multichannel providers in the fight for Asia Pacific's video customers. “CASBAA is excited to have this opportunity to partner with SNL Kagan to help provide essential information to our members about the expanding TV Everywhere and OTT streams in the broadcast industry,” said Christopher Slaughter, CEO, CASBAA. “Their expertise, in-depth … [Read more...] about CASBAA partners with SNL Kagan at webinar
