Singapore – BBC Worldwide announced on March 18 the launch of the inaugural Top Gear apparel line in South Korea. The apparel line, a spin-off from the very successful series, Top Gear Korea, includes Top Gear branded clothing and accessories such as t-shirts, jeans, tracksuits and jackets. Targeted at the urban male, the launch of the new line aims to offer fans of the show a deeper connection to the brand. Plans to expand the line across key departmental stores in South Korea are already … [Read more...] about BBC Worldwide launches Top Gear apparel line in Korea
Top Gear Korea
KIX debuts new look and new programmes
Hong Kong – Celestial Tiger Entertainment (CTE), operator of pan-Asian channels dedicated to Asian entertainment, has unveiled a new look for its action entertainment channel KIX. The new look encompasses a logo update and a fresh new on-air graphics package anchored by the colours of yellow, black and grey. To coincide with the new look, KIX is launching a slate of action-packed programmes premiering on pay TV in Asia for the very first time. In addition, KIX will now offer all of … [Read more...] about KIX debuts new look and new programmes
Second season of “Top Gear Korea” launches on KIX and KIX HD
Hong Kong – Celestial Tiger Entertainment will be rolling out the second season of Top Gear Korea, the only Asian adaptation of the popular motoring show by BBC, on KIX and KIX HD on January 22 at 9pm. The show retains the core trademarks of the iconic motoring show with a unique Korean spin. Hosted by former professional racing driver Kim Jin-Pyo, car and bike enthusiast Cho Min-Ki, and celebrity racing circuit member Yeon Jung-Hoon, viewers can expect informative car reviews, an … [Read more...] about Second season of “Top Gear Korea” launches on KIX and KIX HD
Going for another spin
Singapore – Korean network XTM has recommissioned Top Gear Korea for two more series, both set to air next year. BBC Worldwide introduced Top Gear Korea to buyers at the Asia Television Forum (ATF) this year as one of its key focuses, alongside other programming highlights such as natural history title Frozen Planet. The format debuted on XTM in August and outperformed the network’s prime time average across all major demographics. To date, the original show has been licensed to 198 … [Read more...] about Going for another spin
Gearing up for ATF
BBC Worldwide is introducing Top Gear Korea at the Asia Television Forum (ATF), during a launch event on 7 December. Joyce Yeung, GM & SVP for BBC Worldwide Sales & Distribution Asia, said, “We’ve had a hugely successful year launching formats in Asia, particularly in Korea where audiences have embraced Top Gear and Dancing with the Stars.” Korea’s local production of Top Gear outperformed the XTM prime time average across all major demographics. Dancing with the Stars … [Read more...] about Gearing up for ATF
