TV ASIA Plus: There were concerns that OTT would bypass Pay-TV. But a lot of infrastructure is held by Pay-TV operators or telcos. Can OTT operators truly go solo? No. OTT at its core is video content delivering through IP technology and IP technology is being provided by its cable internet or its telco, so the infrastructure is necessary. OTT service is “on top of” that infrastructure and there is absolutely no way to bypass that. TV ASIA Plus: It’s been said that “cord … [Read more...] about Would Over-the-Top work for Asia?
Technology
Four Screens Strategy
With the knowledge that audiences want to consumer news content in a variety of ways, the BBC works to make that user experience as seamless as possible and have developed a “Four Screens Strategy” to seamlessly bridge desktop, mobile, tablet and connected TV devices in a way that works for the BBC and its partners. TVA Plus: What has research revealed that prompted the necessity of the Four Screens Strategy? What research has shown us is that our audience wants access to our … [Read more...] about Four Screens Strategy
Extended Vision: What the Second Screen brings to TV
TV viewing behaviour is changing. Again. Research and the personal experience of many people tells us that while viewers are watching their main TV screen (the first screen), more than ever before they are watching other screens simultaneously - including tablets, laptops and other mobile devices. How prevalent is this trend? According to a survey conducted for the Nielsen Wire*, in the US, 88 percent of tablet owners and 86 percent of smart phone owners used their devices while watching TV at … [Read more...] about Extended Vision: What the Second Screen brings to TV
Connected TV a big pull
New findings from US-based TDG Research shows connected TV sets are more popular with consumers than 3DTVs. Of those surveyed, 28 per cent more intend to purchase a connected TV over a 3DTV set. "Most broadband households already own at least one HDTV," explained Michael Greeson, Founding Partner of TDG and director of research. "When consumers think about their next purchase, HD is not the question: it's a matter of whether the new set should feature internet connectivity or 3D, or both." TDG … [Read more...] about Connected TV a big pull
Networking content
Giulio Dorrucci knew the battle was lost when an iPhone turned up on his desk back in 2008. Elegant and with a touch screen interface, it looked every bit the much-touted “third screen” to watch video on. For Dorrucci, who helms Singapore startup PGK Media, which works on mobile TV using terrestrial digital TV broadcasts, it became clear even in the early days that users would soon turn to TV or media streamed over a cellphone network rather than the flavour at the time, the – … [Read more...] about Networking content
NDS Upfront
TVA Plus: VOD, IPTV and OTT services have become quite entrenched in North America and Europe, with Netflix, Hulu and others quickly becoming commonplace. How do you view the emergence of such services in Asia? Paul: Video on Demand (VOD), Internet-Protocol TV (IPTV) and Over-The-Top (OTT) services will all impact TV viewers in Asia in different ways. VOD is a service that will complement, but not replace traditional TV viewing and premium TV services. There is a lot to be said for the … [Read more...] about NDS Upfront