Singapore – CNBC announced the nominees of this year’s Travel Business Leader Award in Asia Pacific (TBLA). The winner of the TBLA will be announced at the TravelRave Leaders Gala to be held at the Victoria Theatre in Singapore on 28 October. CNBC’s TBLA recognises the business leader who has demonstrated leadership excellence in the travel and tourism industry – driving growth, success and profitability. Candidates for this award include leaders from the following … [Read more...] about 2014 Travel Business Leader Award
TBLA
Losing big wins ratings
Original or acquired format? Acquired program. Hallmark Channel was the exclusive channel to watch the inaugural season of the unscripted series first and exclusively in 22 territories across Asia. Why has it been chosen as a case study? What measurables do you have eg ratings, viewer voting, web traffic, contests, press coverage? The Biggest Loser Asia is tremendously successful on Hallmark Channel. Not only has it become a staple program for viewers across Asia, TBLA has propelled Hallmark … [Read more...] about Losing big wins ratings