Fortifying digital engagement with India’s young dynamic audience, Viacom18’s Youth, Music and English entertainment (YME) cluster has announced a strategic content partnership with Snap Inc. Ensuring end-consumer engagement, the cluster aims to provide its clutter-breaking content and innovations from Fully Faltoo and MTV India to Snapchat’s widespread user-community. The YME cluster boasts of high-value properties that have gained audiences on television and digital. Snapchatters … [Read more...] about Viacom18’s YME cluster MTV India and Fully Faltoo announce strategic content partnership with Snap Inc.
Splitsvilla
Splitsvilla, India’s game of love
With India’s original dating reality show celebrating a decade, MTV, the iconic youth brand, brings back the most watched game of love Splitsvilla with a renewed take on the concept of dating, with an all-new exciting theme - Catch Your Match. In its latest season, Vivo Presents MTV Splitsvilla X, powered by Denver Deodorants, Syska Personal Care, PC Jeweller & Manforce, connected by Hike Messenger will not be any less than a carnival for sponsors who will ride high on the longest running … [Read more...] about Splitsvilla, India’s game of love
