Sydney- The History Channel Australia will present the world premiere of the documentary Visions of Leadership on September 7 at 7.30 pm EST. The producers, Georgia Carnegie and Karin Puels, say they have secured interviews with most of the dignitaries who will be in Sydney for three days in September at the 2007 APEC Leaders Conference. Among those who’ve agreed to participate are President Bush, Hong Kong SAR Chief Executive Donald Tsang, Australian Prime Minister John Howard, … [Read more...] about Visions of Leadership set for world premiere on The History Channel
Content Distribution
Guangzhou audiences prefer Canto channels
Beijing- In the fiercely competitive Guangzhou TV market, where more than 100 channels are vying for eyeballs, the top five channels are all Cantonese, according to CSM Media Research. CSM’s latest survey ranked Jade Channel as the leader, with a provincial and city share of 24.09%, followed by Guangzhou TV (12.82%), Guangdong TV Zhujiang Channel (10.72%), TVS Movie & Drama Channel (6.68%) and Guangzhou TV News Channel (3.87%). Local channels in Guangzhou have a slim 2% market share. Hong … [Read more...] about Guangzhou audiences prefer Canto channels
Olympic sponsorship spending pole-vaults in China
Beijing- A year out from the Beijing Olympics, a Games-related media-spending blitz is well and truly underway in China. Two of the biggest advertisers, Snickers and UPS, have launched their campaigns in traditional and online media. “In the last three months, the main Olympic sponsors and their active competitors spent over RMB7b (US$922 million) in measured media – more than any other quarter in our tracking” said Matt Brosenne, International Business Director, CSM Media … [Read more...] about Olympic sponsorship spending pole-vaults in China
Yahoo!7 signs 3-year mobile deal with m.Net Corporation
Sydney- The Seven Network/Yahoo online venture Yahoo!7 has appointed m.Net Corporation as its provider of mobile marketing and distribution solutions. Under the three-year deal, m.Net will distribute content from Yahoo!7, Seven Network, and Pacific Magazines, with a particular focus on video. m.Net Chief Marketing Officer Scott Johnson said m.Net would work seamlessly with Yahoo!7 as part of its sales and marketing team to provide mobile solutions support for advertisers. This continued … [Read more...] about Yahoo!7 signs 3-year mobile deal with m.Net Corporation
Gibson to take the reins of ABC TV content creation
Sydney- Courtney Gibson, Head of Arts, Entertainment and Comedy at Australia's ABC TV, has been promoted to the network's Executive Head Content Creation. This newly-created position will see Gibson lead and manage ABC TV's content development and production across all genres, except children's. Kim Dalton, Director of Television said "This is a demanding new role, which requires an extensive array of skills, including leadership, creativity, strategic content planning, and the ability to … [Read more...] about Gibson to take the reins of ABC TV content creation
Caroline Pitcher to head Ausfilm
Sydney- Caroline Pitcher has been appointed Chief Executive Officer of Ausfilm, which markets Australia as a production destination. For the past four years, Pitcher has served as General Manager of Film Victoria’s Melbourne Film Office, which, like Ausfilm, seeks to attract major film and television projects. During her watch, projects including Where the Wild Things Are, Nightmares and Dreamscapes, Charlotte’s Web and Ghost Rider were filmed in Victoria, and Steven … [Read more...] about Caroline Pitcher to head Ausfilm