Shanghai- This year’s Shanghai Television Festival saw Singapore's MediaCorp unveil several ventures as its strengthens ties with Chinese broadcasters. MediaCorp announced it’s teaming again with CCTV to stage the eighth annual International Inter-Varsity Debate, an event which has attracted participants from across the region as well as the U.S., Canada and the Middle East. MediaCorp's news and current affairs arm indicated it will produce more long-form features and documentaries … [Read more...] about MediaCorp unveils projects at Shanghai Television Festival
CCTV
CCTV and The History Channel link up for China’s First Emperor
Los Angeles- China Central Television (CCTV) is joining forces with The History Channel to chronicle the epic saga of China’s First Emperor, Chin Shihuang (259-219 BC), who commanded an army larger than Napoleon's; conquered more territory than Alexander the Great; created a realm that outlasted the Roman Empire; and built the Great Wall that still stands. The History Channel describes this as CCTV’s first co-production with a major US broadcaster. China’s First Emperor is due … [Read more...] about CCTV and The History Channel link up for China’s First Emperor
Entertainment Right’s Postman Pat to debut in China on CCTV
Entertainment Rights Distribution Limited (ER), media group specializing in children and family programming, characters and brands, has clinched a deal with China Central Television (CCTV), to launch pre-schooler's show Postman Pat on Chinese television for the first time this year. CCTV licensed all 80 x 15 minute episodes for its children's block CCTV-kids, bringing the Postman Pat brand to 96% of China, as the show reaches an audience in excess of 600 million, including 367 million children. … [Read more...] about Entertainment Right’s Postman Pat to debut in China on CCTV
Palette Pictures studies expat students in the US
Los Angeles- China Central Television has commissioned L.A.-based production company Palette Pictures to produce Oceans Away, a documentary series following current and past generations of Chinese people who have studied and lived in America. The 14-episode series will air on CCTV News Channel this summer. The pilot was broadcast in China in January 2006. The series will aim to show students' everyday lives and their successes and struggles to fit into a foreign society. More than 60,000 Chinese … [Read more...] about Palette Pictures studies expat students in the US
Advertisers game for 2008 Olympics on CCTV
CCTV’s strategy of offering more events and more flexible packaging paid off handsomely as the national broadcaster rang up RMB6.7 billion (US$855 million) in ad revenues from its annual prime time auction for 2007—15.7% more than the previous year.The participation of more multinational advertisers and keenly sought-after packages leading up to the the 2008 Beijing Olympic Games contributed to the record result.“As CCTV bidding is the benchmark for all advertising in China, it … [Read more...] about Advertisers game for 2008 Olympics on CCTV
