LONDON – Endemol Shine Brazil has launched a new specialised department for scripted and documentary projects. The new unit will invest in local talent and ideas by developing new scripted projects for the Brazilian market. The first scripted development project is based on the life of Antônio Francisco Bonfim Lopes, aka Nem da Rocinha – the most famous drug dealer in Brazil. Nem da Rocinha dominated Rio de Janeiro and was the leader of the biggest favela in Latin America. The … [Read more...] about Endemol Shine Brazil launches new scripted and documentary department
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Endemol Shine Brazil, Google and Band Digital partner up for “MasterChef”
LONDON – Endemol Shine Brazil, part of global content creator Endemol Shine Group, has announced a partnership with Google and Band Digital to launch a new digital advertising model for hit cookery show MasterChef Brazil. The partnership will open up new sponsorship and advertising opportunities on the show’s YouTube channel and will roll out from this month, in line with the launch of the new series of MasterChef Brazil. Alongside full episodes of the latest series, the YouTube channel … [Read more...] about Endemol Shine Brazil, Google and Band Digital partner up for “MasterChef”
Complete card announced for “ONE: Beyond The Horizon” in Shanghai
SHANGHAI – Global sports media property ONE Championship has announced the complete card for ONE: Beyond The Horizon, set for Saturday, 8 September at the Baoshan Arena in Shanghai, China – where the top local and international martial arts talent will take to the ONE ring to showcase their amazing skills. In the main event, reigning ONE Women’s Strawweight World Champion “The Panda” Xiong Jing Nan of China will defend her title against Samara “Marituba” Santos of Brazil. “The … [Read more...] about Complete card announced for “ONE: Beyond The Horizon” in Shanghai
Globo accumulates reach of over 181 million with World Cup coverage
SÃO PAULO – While a six-time championship did not materialise for Brazil, the country’s passion for football resulted in excellent ratings for Globo during the recently concluded 2018 FIFA World Cup in Russia. The accumulative reach with 56 games, which were broadcasted live by the network on open TV in Brazil, exceeded 181 million people. During the Cup, the average daily reach during the games was about 103 million people. In all of the games the Brazilian team … [Read more...] about Globo accumulates reach of over 181 million with World Cup coverage
Globo’s World Cup coverage grows in ratings
RIO DE JANEIRO – As the FIFA World Cup takes place in Russia, Globo has been providing Brazilians with active coverage of the major global event. Currently, the Brazilian network’s ratings for the first part of the World Cup in Russia have grown in relation to the 2014 World Cup in Brazil. The FIFA World Cup in Russia, from its beginning on June 14 to July 1, had garnered a daily reach of more than 99 million people in the PNT (national television panel), between 7am and … [Read more...] about Globo’s World Cup coverage grows in ratings
Globo’s “Segundo Sol” tops TV and social media ratings
RIO DE JANEIRO – The telenovela Segundo Sol, meaning Second Sun, that debuted on Globo’s prime time in May has topped TV and social media ratings. About to celebrate one month on air in the 9pm time slot, the telenovela recorded an average daily reach (individuals who watched at least one minute of the telenovela per day) of over 44 million people in the first month. The cumulative reach was approximately 145 million people from its premiere until June 9. Written by … [Read more...] about Globo’s “Segundo Sol” tops TV and social media ratings
