Breaking records at every step of the way, JioCinema’s Bigg Boss OTT has emerged as India’s biggest digital entertainment property. The high-octane season hosted by Salman Khan was viewed by over 10 crore Unique Viewers and clocked close to 3000 crore minutes of Watch Time, making it the most streamed entertainment property, next only to the IPL. The season finale on August 14, set new records for the most streamed Live entertainment event in India and in the Top 5 globally with 2.3 crore … [Read more...] about JioCinema breaks digital viewership records with 10 crore viewers on Bigg Boss OTT
Bigg Boss OTT
‘Bigg Boss OTT’ opens its digital-first exclusive season on Voot with 8 sponsors
With screens turned from television to digital, India’s favourite and the most sensational reality show Bigg Boss, in its digital avatar, unleashed a superstorm of over-the-top celebration and entertainment with its opening episode. With a spectacular launch on Voot with 13 contestants, Bigg Boss OTT roped in eight leading brands as sponsors for the exclusive digital season. The season premiere episode witnessed viewers tuning in from across India registering the highest numbers of subscriber … [Read more...] about ‘Bigg Boss OTT’ opens its digital-first exclusive season on Voot with 8 sponsors
Viacom18 ups its digital-first ante with the launch of entertainment property ‘Bigg Boss,’ first on VOOT
India’s youngest media and entertainment conglomerate, Viacom18 has constantly challenged itself through delivering innovative and category pioneering content experiences. With a vision to create a future-ready digital business, the network has been at the forefront of a digital convergence with its products and content offerings. In an industry-first move, Viacom18 will now launch its marquee entertainment property, Bigg Boss, first on VOOT for six weeks. Christened as Bigg Boss OTT, it will … [Read more...] about Viacom18 ups its digital-first ante with the launch of entertainment property ‘Bigg Boss,’ first on VOOT