Singapore - BBC World News and BBC.com are to showcase a multiplatform series exploring the business world of the future, after signing a major new sponsorship deal with DuPont. BBC World News will air a series of 30-minute programmes, to be called Horizons, which will transmit from May 7. Adam Shaw, familiar in the UK to listeners of the Today programme on BBC Radio 4 and viewers of Panorama on BBC television, will anchor the series. The programmes will examine the future of business, looking … [Read more...] about BBC World News, BBC.com looks into the future of business
BBC.com
The BBC reaches 16 million in Europe
Singapore - EMS Europe 2010 has confirmed progress for BBC World News and BBC.com (http://BBC.com) in reaching affluent Europeans. Their combined reach is now 16 million per month. According to EMS Europe, BBC.com (http://BBC.com) is the most popular commercial news website in Europe, with more than 6 million affluent adults accessing it each month (UK excluded) – more than any other broadcast website. BBC World News is continuing its progress, with more than 12 million viewers each month. … [Read more...] about The BBC reaches 16 million in Europe
BBC.com launches major redesign of news site
Singapore - BBC.com has launched a new look to its news site www.bbc.com/news . BBC.com has introduced new functionality and design and is ramping up its coverage of sport, travel, business and technology. The redesign sees an overhaul of the layout with better use of video and images, more prominent labelling and easier ways to share stories with others. Commented Luke Bradley-Jones, global EVP & MD BBC.com, “This investment clearly underscores our commitment to growing our digital … [Read more...] about BBC.com launches major redesign of news site
Phu Truong joins senior management team, BBC.com
BBC Worldwide has promoted Phu Truong to director for digital sales & commercial development for BBC.com in EMEA and APAC. Phu will continue to be part of the advertising sales team within BBC Worldwide and will now gain responsibility for setting and executing BBC.com’s growth strategy in EMEA and APAC regions. He will seek new commercial opportunities in these key markets where BBC.com is committed to developing its relationship with new and existing audiences. Phu joined the BBC.com … [Read more...] about Phu Truong joins senior management team, BBC.com
Phu Truong joins senior management team, BBC.com
BBC Worldwide has promoted Phu Truong to director for digital sales & commercial development for BBC.com in EMEA and APAC. Phu will continue to be part of the advertising sales team within BBC Worldwide and will now gain responsibility for setting and executing BBC.com’s growth strategy in EMEA and APAC regions. He will seek new commercial opportunities in these key markets where BBC.com is committed to developing its relationship with new and existing audiences. Phu joined the BBC.com … [Read more...] about Phu Truong joins senior management team, BBC.com