BBC Worldwide has promoted Phu Truong to director for digital sales & commercial development for BBC.com in EMEA and APAC. Phu will continue to be part of the advertising sales team within BBC Worldwide and will now gain responsibility for setting and executing BBC.com’s growth strategy in EMEA and APAC regions. He will seek new commercial opportunities in these key markets where BBC.com is committed to developing its relationship with new and existing audiences. Phu joined the BBC.com team as director, digital, in the advertising sales team in 2007 and played an integral part in developing the commercial offering since the site’s commercial launch in November 2007. The new role will report jointly to Luke Bradley-Jones, EVP and MD for BBC.com and Tom Bowman, VP Strategy and Operations.