Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment, has announced Simon’s Cat (a Banijay UK company) and Web3 marketing and development agency, Anonymous Labs have joined forces to launch a new Meme Token. Under the agreement negotiated by Banijay Rights, Simon’s Cat will be lending the globally loved animated sensation’s name to the token which was released on 22nd August. The Simon’s Cat Meme Token, $CAT, will be the cornerstone of the Simon’s Cat Web3 … [Read more...] about Banijay Rights and Anonymous Labs Strike Deal for Simon’s Cat Cryptocurrency
Banijay Entertainment
Banijay Rights Sends Premium Scripted Package to Spain’s Movistar Plus+
Banijay Rights, the global distribution arm of Banijay Entertainment, has announced it has signed a landmark premium scripted package deal with Movistar Plus+, Spain’s leading TV and SVOD service. Comprising more than 60 hours of stand-out drama, the agreement includes BAFTA and Golden Globe-winning Wolf Hall, Steven Knight’s high-octane series This Town, upcoming family saga The Hardacres, historical drama Marie Antoinette, BAFTA award-winning The Sixth Commandment and coming-of-age series … [Read more...] about Banijay Rights Sends Premium Scripted Package to Spain’s Movistar Plus+
Marco Bassetti joins Banijay Group as CEO
Paris – Marco Bassetti, former President of Endemol Group, has been appointed as CEO of Banijay Entertainment. Bassetti will now be responsible for the international development of Banijay Group, which currently has a turnover of US$500 million. He will seek to increase the presence of Banijay in its existing markets and develop business in new countries with strong growth potential. Bassetti founded Endemol Italy in 1997 and worked as Managing Director and then as President of … [Read more...] about Marco Bassetti joins Banijay Group as CEO