MUMBAI – Hotstar, India’s leading video streaming platform, has launched Hotstar AdServe – a self-service ad tool aimed at empowering advertisers and allowing small and medium sized companies to harness the power of digital video at scale. The tool, currently in beta, is potentially one of the first in the world that allows advertisers to associate with a big sporting event. With the introduction of this service, small and medium advertisers with smaller budgets will now be able to … [Read more...] about Hotstar launches AdServe