NEC Corporation is sponsoring ‘Be the Change’, a new CNN online and on air initiative to showcase volunteers working to better others’ lives as 6 men and women working to make a difference blog and post videos of their lives and jobs. With NEC’s sponsorship running for a year starting from September 2007, the content generated by the volunteers will be broadcast worldwide and feature online at www.cnn.com/bethechange, harnessing CNN International’s global reach, … [Read more...] about NEC sponsors CNN’s ‘Be the Change’ volunteer work showcase
Channel: Platforms
i-POP enables viewers in Singapore to vote for Indian Idol
Singapore – The Idols format continues to extend the show's popularity, with Sony Entertainment Television (SET) and FremantleMedia Asia enabling viewers in Singapore to vote in real time for their favorite Indian Idol contestant. This breakthrough comes from using a local Singapore short code provided by mobile media specialist i-POP Networks and the direct integration of the vote count technology with the current Indian service provider's (Mobile2Win) existing vote tallying system. Colin … [Read more...] about i-POP enables viewers in Singapore to vote for Indian Idol
BT boosts presence in China
Dalian/Shanghai - BT has announced the launch of a Technology and Service Centre based in Dalian and a Research & Development Centre based in Shanghai. Ben Verwaayen, CEO of BT Group, Francois Barrault, CEO of BT Global Services and Bill Lam, Vice President for North-East Asia, pointed to both centres as a further demonstration of the importance of the Chinese market to BT. BT’s Dalian Technology and Service Centre will provide software development as well as service delivery and a variety … [Read more...] about BT boosts presence in China
Ericsson and Endemol collaborate for ‘Me-On-TV’
Ericsson and Endemol International have partnered globally to develop interactive TV and user-generated content via Ericsson’s ‘Me-On-TV’ solution, which they developed with Dutch technology company Triple IT. ‘Me-On-TV’ is a network and device-independent technology allowing consumers to upload, publish and share live or recorded video via mobile devices worldwide, and to transmit their content to websites, TV broadcasts and communities. It also enables … [Read more...] about Ericsson and Endemol collaborate for ‘Me-On-TV’
NGCA and P&G pact to deliver campaign on the evolution of beauty
National Geographic Channel Asia and Procter & Gamble (P&G), manufacturer of personal skin care products, have partnered for the first time to launch a 3-month on-air and interactive campaign on the evolution of beauty. Leveraging on science and technology channel National Geographic Channel, the campaign will feature teasers hinting at the “next revolution in skincare” followed by a vignette produced by the channel to trace the evolution of skin-care methods from ancient to modern … [Read more...] about NGCA and P&G pact to deliver campaign on the evolution of beauty
Ericsson and Endemol collaborate for ‘Me-On-TV’
Ericsson and Endemol International have partnered to develop interactive TV and user-generated content (UGC) via Ericsson’s ‘Me-On-TV’ solution which was developed between the partners and Dutch technology company Triple IT. ‘Me-On-TV’ is a network and device-independent technology allowing consumers to upload, publish and share live or recorded video via mobile devices worldwide, with consumers able to transmit their content to websites, TV broadcasts and … [Read more...] about Ericsson and Endemol collaborate for ‘Me-On-TV’
