NEC Corporation is sponsoring ‘Be the Change’, a new CNN online and on air initiative to showcase volunteers working to better others’ lives as 6 men and women working to make a difference blog and post videos of their lives and jobs. With NEC’s sponsorship running for a year starting from September 2007, the content generated by the volunteers will be broadcast worldwide and feature online at www.cnn.com/bethechange, harnessing CNN International’s global reach, … [Read more...] about NEC sponsors CNN’s ‘Be the Change’ volunteer work showcase
Channel: Content
KBS World reaches China
The Chinese government has agreed to carry Korean Broadcasting System’s (KBS) international TV channel, KBS World, into China to be available to 250 hotels from September 1 2007. The agreement was reached after “rigorous negotiation” between KBS and China’s regulator, the State Administration of Radio, Film and Television (SARFT) for more than three and a half years. KBS World will be carried via SINOSAT, the only platform opened to foreign channels by the Chinese … [Read more...] about KBS World reaches China
High School Musical 2 debuts with top ratings in Singapore, Malaysia and HK
Singapore / Hong Kong- Disney Channel’s premiere of High School Musical 2 on September 9 on its Asia feed took top ratings among youth demographics in Singapore, Malaysia and Hong Kong. In Singapore, against all subscription TV and free-to-air programs, High School Musical 2 was the top telecast among all cable subscribers on its premiere day. Among children 4-14 in subscriber homes, High School Musical achieved a rating of 22.11 and a share of 48.5%. High School Musical 2 is the highest … [Read more...] about High School Musical 2 debuts with top ratings in Singapore, Malaysia and HK
NBC Universal names Raymund Miranda as Managing Director, Asia, Global Networks
London- NBC Universal (NBCU) has appointed Raymund Miranda as Managing Director, Asia, Global Networks, effective from November 1, 2007. Based in Singapore, Miranda will be responsible for launching commercial operations for Global Networks in Asia and building NBCU’s channels relationships in that region. His appointment is part of the previously announced international channel expansion strategy. The proposed acquisition of Sparrowhawk Media provides NBCU with an established channel … [Read more...] about NBC Universal names Raymund Miranda as Managing Director, Asia, Global Networks
Star and Sony Ericsson pact to deliver mobile content services in India
Mumbai- Star India’s mobile entertainment division have partnered with mobile handset company Sony Ericsson Mobile Communications India Pvt Ltd to provide mobile content services to Sony Ericsson users. Star’s recently launched PLUS mobile service will be exclusively pre-embedded in Sony Ericsson’s Walkman and Cyber-shot phones in India from November 2007. Also, the broadcaster’s mobile entertainment division will pre-load handsets with specially created mobile video … [Read more...] about Star and Sony Ericsson pact to deliver mobile content services in India
Al Jazeera English available on Astro Indonesia
Indonesian DTH service provider Astro Indonesia has started carrying Al Jazeera English, the 24-hour English language news and current affairs channel from Doha-based Al Jazeera Network. The agreement forms part of the basic content package which makes the channel available alongside other international news channels. The carriage deal with Astro Indonesia extends from existing ties between Al Jazeera Network and Malaysia-based pay TV provider Astro which has been carrying Al Jazeera English in … [Read more...] about Al Jazeera English available on Astro Indonesia