With screens turned from television to digital, India’s favourite and the most sensational reality show Bigg Boss, in its digital avatar, unleashed a superstorm of over-the-top celebration and entertainment with its opening episode. With a spectacular launch on Voot with 13 contestants, Bigg Boss OTT roped in eight leading brands as sponsors for the exclusive digital season. The season premiere episode witnessed viewers tuning in from across India registering the highest numbers of subscriber … [Read more...] about ‘Bigg Boss OTT’ opens its digital-first exclusive season on Voot with 8 sponsors
Channel: Companies
Asian Television Awards Alumni Spotlight: Discovery Communications India
Discovery Communications India, one of the winners of the 25th Asian Television Awards for the category of Cable, Satellite, or Online Network of the Year has been evolving in the last 25 years that the company has been in South Asia. Managing Director Megha Tata said, “We’re a company [that] creates world-class content, and a large part of our content is global. The beauty about our genre is it’s actually geography-gnostic, and that’s why we’ve been able to optimize our content across … [Read more...] about Asian Television Awards Alumni Spotlight: Discovery Communications India
Unacademy and MTV launch youth-focused music show ‘Unacademy Unwind’
Unacademy, India’s largest learning platform, announced the launch of Unacademy Unwind with MTV, a first of its kind music show created in partnership with MTV. Starting August 13th, India’s most prolific musicians will come together every Friday at 7:00 PM to present soulful renditions on the show. Unacademy Unwind with MTV features legendary artists across 10 genres of music in a special program, spanning 10 episodes. The line-up comprises musicians like Lucky Ali, Sonu Nigam, Kailash Kher, … [Read more...] about Unacademy and MTV launch youth-focused music show ‘Unacademy Unwind’
Flame Distribution closes package deal with Little Dot Studios
Flame Distribution has sold a package of 163 hours of unscripted programming to All3Media’s digital content agency and media network, Little Dot Studios. The package features 65 titles and includes A Stitch in Time (6 x 30’), The Greatest Air Race (1 x 60’), Future Food (6 x 28’), 1900 Island (4 x 60’), The Secret Life of Death (1 x 51’) and WWII: The Price of Empire (13 x 52’). The content will air across Little Dot’s various AVOD channels such as Real Stories, Timeline and Spark. Paul … [Read more...] about Flame Distribution closes package deal with Little Dot Studios
Eurosport India secures rights to broadcast Tokyo 2020 Summer Paralympic Games
The Paralympic Committee of India has awarded the rights to broadcast the Tokyo 2020 Summer Paralympic Games to Eurosport India. The Tokyo 2020 Summer Paralympic Games, set to take place between 24 August and 5 September, will be the first time Eurosport broadcasts a global multi-sport event in India and expands on a diverse range of sports already available to fans across its platforms. With a focus on local heroes, Eurosport India’s coverage of the Tokyo 2020 Summer Paralympic Games will … [Read more...] about Eurosport India secures rights to broadcast Tokyo 2020 Summer Paralympic Games
The Q India and Chtrbox launch BharatBox
Following the acquisition of influencer marketing platform, Chtrbox by QYou Media Inc, The Q India announces the launch of BharatBox along with Chtrbox as India’s first integrated marketing platform powering brands to reach consumers in Tier 2 and Tier 3 Indian cities across television, digital platforms and social media. BharatBox will focus on delivering content from India’s most popular non-metro creators across television and digital. The platform will combine the strength and reach of … [Read more...] about The Q India and Chtrbox launch BharatBox