From a purely cynical standpoint, producing programming that is educational is not only what’s expected of the brand, but a strong marketing tool when it comes to driving sales of Disney content, channels and the brand worldwide. And the emerging popularity of preschool programming in Asia would seem the ideal way to capture viewers while they’re young and exploiting their ‘pester power’ as their consumer appetite grows. But upon meeting Nancy Kanter, Disney’s … [Read more...] about Making Learning Fun
Channel: Companies
Discovery undergoes major restructuring – top executives leave
Silver Spring, MD – David M. Zaslav, president and CEO of Discovery Communications, has implemented a number of personnel and structural changes. Senior executives including Discovery Networks US President Billy Campbell, whose position has been removed; heads of … [Read more...] about Discovery undergoes major restructuring – top executives leave
MTV Asia executives check out
Singapore – Steven Tan, executive VP and COO for MTV Networks Asia-Pacific (MTVN A-P), and Mark Glazier, VP and CFO for MTVN A-P, left the company at the end of January. Also Andrew Hoppe, VP of content, creative & digital, has resigned and MTVN A-P is recruiting for his replacement. The departures resulted from reduced support required from the Singapore team following the realignment of MTVN A-P’s operations to advance the company’s localization strategy.MTV Networks … [Read more...] about MTV Asia executives check out
2006 December – 18/12/2006 – 24/12/2006
Television Asia's Executive News18 December 2006 ITV loses appeal against licence fee rulingBangkok - Thai television network ITV, lost its appeal against the May 2006 ruling revoking the company’s rights to reduced concession fees and its replacement of news and educational programming with entertainment which breached the requirements of ITV’s original broadcasting licence.Temasek Holdings (Singapore)-linked ITV’s concession fees were granted by an arbitration panel … [Read more...] about 2006 December – 18/12/2006 – 24/12/2006
2006 December – 11/12/2006 – 17/12/2006
Television Asia's Executive News11 December 2006 Japan achieves nationwide digital reachJapan - All 47 prefectures in Japan can now receive digital terrestrial broadcasts, completing the switch that started in December 2003 with Tokyo, Osaka and Nagoya metro areas. Eight prefectures in Kyushu were the last areas to be converted.The milestone was marked by a ceremony in Tokyo attended by government officials, celebrities and broadcasting execs. Japanese Prime Minister Shinzo Abe voiced his … [Read more...] about 2006 December – 11/12/2006 – 17/12/2006
2006 December – 4/12/2006 – 10/12/2006
Television Asia's Executive News04 December 2006 Korean channels top terrestrials at 11th Asian TV Awards CNN & Discovery best cable & satellite channelsSingapore - Seoul Broadcasting System (SBS), Korean Broadcasting System (KBS) and Munhwa Broadcasting Corporation (MBC) topped the terrestrial channels at the Asian TV Awards 2006 held Nov 30 at Suntec Ballroom, Singapore. SBS were Terrestrial Channel of the Year, with KBS as runner-up and MBC highly commended.CNN International were … [Read more...] about 2006 December – 4/12/2006 – 10/12/2006