Beijing- The International Olympic Committee has launched a tendering process for the sale of Internet and mobile phone platform rights in mainland China for the Beijing Olympics. The IOC had already sold free to air TV rights in China to broadcaster CCTV. Deadline for bids is April 18. Reuters reports revenues from broadcasting and new media rights for the 2010 and 2012 Olympics have already risen 40% from the previous two Games package, which includes the Beijing Olympics, and will exceed … [Read more...] about Bidding opens for Olympics Internet and mobile rights in China
Channel: Broadcaster
CCTV adopts Snell & Wilcox’s switcher for Olympics coverage in 2008
Beijing– China Central Television (CCTV) will use Snell & Wilcox’s Kahuna SD/HD multi-format production switchers on OB vans for live HD coverage of key sports events including the Beijing 2008 Olympics for which CCTV is the principal broadcaster. CCTV previously acquired a Kahuna switcher for its sports studio to mix SD and HD content for coverage of the 2006 FIFA Football World Cup. The Kahuna production switcher offers simultaneous SD and HD operations in the same mainframe … [Read more...] about CCTV adopts Snell & Wilcox’s switcher for Olympics coverage in 2008
Making news in China
Given the tight restrictions on foreign-owned channels operating in China, specially news channels (as Rupert Murdoch found to his cost some years back), how do you build your brand in that complex and politically sensitive market? MediaCorp’s Channel NewsAsia thinks it’s found the solution— by targeting provincial areas as well as major cities and towns; and with a much greater emphasis on Asian coverage than its English-language rivals. “Channel NewsAsia’s unique … [Read more...] about Making news in China
Multiplexing for Mobile TV – the Taiwan trial
In his keynote address at the Asia TV Forum, Dr Hamilton Cheng explained the challenges encountered by Taiwan’s public service broadcaster PTS when considering trials of TV via mobile device. Faced with the different delivery technologies available – 3G mobile phone (CDMA), 3G (UMTS) or GPRS network; DVB-H, MediaFLO, DMB-T/DAB, ISDBT, DMB-Satellite; Wi-Fi, WiMax (WLAN) – broadcasting to mobile was seen as the most accessible. Its unrestricted capacity meant the possibility … [Read more...] about Multiplexing for Mobile TV – the Taiwan trial
DVB-H – two Singapore perspectives
The BroadcasterMock Pak Lum is the managing director of MediaCorp Technologies Pte Ltd, the broadcast transmission infrastructure, operator and service provider for digital and analogue broadcasting services in Singapore. In this capacity he oversees all information technology, engineering and transmission activities for Singapore’s main broadcaster.MediaCorp Technologies has extensive knowledge and experience of the development, implementation, operation and maintenance of both Radio and … [Read more...] about DVB-H – two Singapore perspectives
ABC TV rings in the changes
Sydney- Robyn Watts is leaving the Australian Broadcasting Corp. after running its commercial arm ABC Enterprises, and its pan-Asian channel Australia Network has a new boss in a restructuring of the public broadcaster.The re-organisation will see the creation of a new commercial division, ABC Commercial, which will incorporate the current activities of ABC Enterprises and pursue new sources of revenue through developments in digital technology. Lynley Marshall, formerly Director, ABC New Media, … [Read more...] about ABC TV rings in the changes