FOX International Channels (FIC) has just announced a major product enhancement for STAR World - Asia’s No.1 general entertainment channel, starting Thursday, 11 November. For affiliates and advertisers, the new STAR World provides an ideal platform for reaching affluent adults aged 18 to 44 with many strategic agreements with such leading studios as Shine International, FremantleMedia, CBS, NBC, and 20th Century Fox. Joon Lee, Senior VP, Content and Communication; GM of Korea - Fox … [Read more...] about TV ASIA Plus Exclusive: New look for STAR World launching tomorrow
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Cambodia, Vietnam and Laos in focus
Vietnam Television remains the dominant force in media entertainment in Vietnam. The growth in cable and satellite TV combined with an almost blanket coverage in an industry dominated by state-owned stations. But channel diversity by the major broadcasters has been a key feature as the focus on niche markets grows. State-owned Vietnam TV (VTV) led the way in new channels with O2TV, a TV Shopping and Style TV – VCTV12, with a further two new channels in Invest TV and Real TV. In cable and … [Read more...] about Cambodia, Vietnam and Laos in focus
Thailand’s TV media industry
Politics and football kept Thai viewers glued to TV screens as the battles on the streets in early 2010 made way for the FIFA World Cup. Thailand’s media industry rode the political hiatus as images of protestors, barbed wire and the armed forces were in stark contrast to be eventually replaced by scenes of local crowds at beer halls and venues watching soccer on large screens. TV and TV news became the medium keeping people in touch with events through March to May. During that time the … [Read more...] about Thailand’s TV media industry
CASBAA looks to ‘Unlock Your Networks’
Asia is home to the world’s most active TV market, with new players in the industry all aiming to be the centre of attention. In a crowded market with unparalleled potential, subscription TV has reached a global tipping point with virtually boundless opportunities for platforms, channels, technology, and partnerships to connect. This year’s CASBAA Convention, to be held on 26 and 27 October in Hong Kong, presents a powerful programme highlighting the critical issues shaping the Asian … [Read more...] about CASBAA looks to ‘Unlock Your Networks’
Creating convergence
Today it’s rare to find a TV program that solely exists in TV land. Often you will find it online, with a few clips uploaded to YouTube or on a site where you can watch the show in its entirety. Or you can buy the DVD of the program, or watch episodes and snippets of it on your mobile phone. Some are even made into video games, or comic books or even major studio films. Television programming has become a 360-degree media commodity that is chopped and modified for many different platforms, … [Read more...] about Creating convergence
MIPCOM’s Cannes-do attitude
Baptism by fire is one way to describe my entry into the TV ASIA Plus team. Multiple media projects throughout September meant I only had my first day “on the job” at MIPCOM. But it was really no better place to get the ball rolling and from the numerous conversations I had with industry players – both large and small – throughout the week in Cannes, this year’s MIPCOM was indeed a success. Only 12 months ago the industry was in the middle of a global economic … [Read more...] about MIPCOM’s Cannes-do attitude