Taiwan’s media scene has changed significantly since the beginning of the internet era. According to Nielsen Taiwan, only 18% of its population had access to the internet daily in 2000. But by 2015, 79% of its population of 23.3 million are connected. Television still remains the most popular platform for receiving news, but this viewership has declined from 93% to 88% in 2000. Still, pay-TV is increasingly saturated with the focus shifted to more on-demand services. pay-TV … [Read more...] about Video streaming gaining popularity in Taiwan
Country Focus
Korean IPTV to exceed US$7 billion by 2020
South Korea’s never-ending repertoire of Korean drama never fails to bring multitudes of audiences to their screens. Its pay-TV’s continuous growth in IPTV is flourishing, with an expected exceed revenue of US$7 billion by 2020. Many global dramas are still entering the market, with some being localised. Zenith Media expects the global advertising market to grow by US$77 billion from 2015 to 2018, with Indonesia in fourth place contributing to 5% of this extra advertising … [Read more...] about Korean IPTV to exceed US$7 billion by 2020
Inside Indonesia and Thailand
Indonesia, treasure trove for pay-TV operators With a population of over 250 million, Indonesia is the world’s fourth largest country by population and also the largest archipelago in the world. According to Nielsen based on a gross rate card that excluded digital, it showed ad spend to have reached Rp 118 trillion (US$8.77billion). Early 2015 saw a deep slowdown in the market but advertising expenditure recovered at over 7%, being only slightly slower than 2014. Zenith Media expects … [Read more...] about Inside Indonesia and Thailand
Inside Malaysia and Philippines
Malaysia's unrelenting ascend According to PwC’s Malaysia Entertainment and Media Outlook 2015-2019, the country’s entertainment and media industry is expected to experience an above average growth rate over the next five years. It is projected to grow at a compound annual growth rate (CAGR) of 6.1% over 2014 to 2019, compared to the global CAGR of 5.1%. Internet access is growing at a rapid rate with a CAGR of 13.4% over 2014-2019, likely resulting from the deployment of 3G and LTE networks … [Read more...] about Inside Malaysia and Philippines
Inside China/Hong Kong
Broadcast Explosion in Greater China According to IBISWorld’s TV & Radio Broadcasting market research report, China’s TV and Radio broadcasting industry is expected to increase at a yearly rate of 13.0%. The figure is driven by the accelerating convergence of telecommunications, internet, cable TV network operations and digitisation rate. Revenue in the industry is expected to increase by 9.8% from 2010 to $7.2 billion in 2015. With an estimated population of nearly 1.4 billion, the … [Read more...] about Inside China/Hong Kong
On the Thriving Garden City
According to CASBAA, the media industry in Singapore is expected to grow by 25.8% between 2010 to 2015− reaching a value of about 2.3 billion in 2015. MediaCorp remains the sole provider of Singapore’s freeto- air (FTA) content, offering seven channels. StarHub (Cable TV) and SingTel (IPTV) are the only two dominant pay-TV operators in the country, regulated by the Media Development Authority of Singapore (MDA). With MDA’s cross-carrying channel rule in place, the two operators … [Read more...] about On the Thriving Garden City
