ATEME, the leader in video delivery solutions for broadcast, cable TV, DTH, IPTV and OTT, today announced that major Chinese cable operator Beijing Gehua Cable (BGC) has deployed ATEME’s encoders to upgrade its cable TV services. This update delivers greater stability and video quality for viewers, while reducing BGC’s energy footprint.

ATEME’s TITAN head-end solution replaces BGC’s legacy infrastructure, enabling the operator to better cope with high levels of transcoding and improve video quality for both set-top boxes and cable-TV services. ATEME’s AVS2-compliant software provides BGC with efficient compression of ultra-high-resolution and HDR content.

BGC also benefits from increased stability thanks to ATEME’s robust solution, as well as enhanced security. The deployed solution includes software optimizations for higher-density compression and to reduce bandwidth usage and energy consumption.

As the dedicated cable operator for the Chinese capital, BGC has a history of setting a precedent for operators in other provinces to follow. BCG has already relied on ATEME’s solutions for elements of its OTT delivery since 2018.

Xiao Zhang, Country Manager Greater China, ATEME, commented, “Our relationship with BGC has gone from strength to strength in recent years. The latest deployment of our head-end will help bring even greater reliability and stability to BGC’s set-up, which serves Beijing with hundreds of HD and UHD channels. Our solution ensures that viewers receive the high-quality viewing experiences they deserve, and we expect it will pave the way for other regions to follow.”