Paris – MIPTV announced that it has partnered with Sony Corporation to present what will be the next game-changing innovation for television – 4K, as part of its 50th anniversary theme of Screening The Future.
A line-up of conferences and technical presentations will be demonstrated to producers on the importance of planning for the next broadcast standard of 4k (3840 x 2160 pixels) – which offers a four-fold increase in resolution over the current HD and is already being tested with wider consumer adoption forecast for 2015-2016.
Mike Gunton, head of the BBC’s Natural History Unit, will deliver a keynote on the 4K production of the corporation’s latest factual shows, and how it is planning to extend 4K-image capture as a way of future-proofing its output. His presentation will include footage from the BBC’s latest 4K wildlife production Survival.
“The 4K format is more than just the next step along the road in terms of improved image quality. It offers spectacular detail that opens the possibility for a whole new way of shooting; such is the richness of the image quality. MIPTV aims to make producers aware that 4K is here, and it’s now, and that they have to plan for it,” said Laurine Garaude, Director of Reed MIDEM’s Television Division.
