BBC Worldwide has joined with ETV Bangla, a family entertainment channel in West Bengal, to produce the first regional version of Dancing With The Stars (Jhalak Dikhhla Jaa). Produced by BBC Worldwide Productions India, Jhalak Dikhhla Jaa Bangla will air on ETV Bangla in March and aims to build on an established and popular format to a local audience for the first time. Myleeta Aga, General Manager and Creative Head of BBC Worldwide Productions India said, "Dancing With The Stars is an … [Read more...] about “Dancing With The Stars” swings into first regional version in India
West Bengal
STAR JALSHA makes successful debut
Mumbai/Hong Kong - Parent company STAR Group says JALSHA launched successfully in West Bengal, India by garnering 92 gross rating points in its debut week. The channel grew the entire Bengali general entertainment segment in West Bengal by 7 percent. "The opening week numbers of STAR JALSHA are a good and encouraging start," said J C Giri, regional channel head, STAR India. "The opening week of the channel is really a testament to the differentiation we have introduced for Bengali viewers and we … [Read more...] about STAR JALSHA makes successful debut
