SINGAPORE – AETN All Asia Networks (AAA Networks) announced the promotion of Michele Schofield to the position of vice president – programming and production. In this role, Schofield continues to oversee all day–to–day programming related activities of the company from acquisitions, scheduling, on air promotions and original production. Schofield joined the company in July 2007 and has overseen the launch and growth of History, History HD, Crime and Investigation Network … [Read more...] about AAA Networks promotes Michele Schofield to VP – Programming and Production
Turner
Turner Broadcasting appoints Melissa Fitzgerald as Sales Director for Australia and New Zealand
Sydney - Turner International Australia announced the appointment of Melissa Fitzgerald as sales director, Australia and New Zealand, based in Turner's Sydney office. Beginning 6 April 2010, Fitzgerald will oversee the development of the company's advertising sales strategies for Turner's core channels Cartoon Network and Boomerang along with its growing portfolio of branded, interactive platforms including www.cartoonnetwork.com.au and www.cartoonnetwork.co.nz. Working closely with existing and … [Read more...] about Turner Broadcasting appoints Melissa Fitzgerald as Sales Director for Australia and New Zealand
Fans swarm to Ben 10 premiere
Aiming at the single largest tune-in for any channel in Asia Pacific, Cartoon Network employed every single weapon in its communications armoury in a campaign spanning three months. From tune-in to sustaining the hype; from contests on-air and on-line; from movie screenings to premiere parties in homes region-wide, the channel was targeting (Ben) tenacious success. Globally, the movie premiered exclusively on Cartoon Network in 22 languages globally, with eight of these languages localised for … [Read more...] about Fans swarm to Ben 10 premiere
Time Warner’s agreement to acquire NDTV Imagine
New Delhi - Time Warner Inc. announced that its board of directors has approved the acquisition of NDTV Imagine Limited (Imagine) from NDTV Networks Plc, an indirect subsidiary of NDTV Limited. Imagine owns a leading Hindi general entertainment channel and other entertainment assets in India. The acquisition will be made by Turner Asia Pacific Ventures, Inc., a Time Warner company, and Imagine will become a key part of Turner's operations in the Asia-Pacific region. Time Warner says it is … [Read more...] about Time Warner’s agreement to acquire NDTV Imagine
Talking about Y generation
Unsurprisingly, Internet usage is on the rise among Asia’s seven to 14 year olds, and even higher amongst the 15-19 age-bracket. While TV-watching still dominates, with Internet a strong second, the gap between the two narrows from 17 percent (7-10 year olds) to 11 percent (15-19 year olds). Across Asia-Pacific, 59 percent of the region’s children spend over an hour each time they go online and 15 percent is the regional average for virtual socialising. Happily, while virtual … [Read more...] about Talking about Y generation
Turner announces truTV launch
Hong Kong - Turner Broadcasting System Asia Pacific, Inc. (TBSAP) announced plans to launch a new entertainment channel, truTV across Asia. Scheduled for launch in early 2010, truTV will feature original programming that is unscripted. The announcement follows hot on the heels of Turner's recent entertainment and lifestyle channel acquisitions, MONDO 21 and Tabi Channel in Japan. "As with our new channels in Japan, the truTV launch represents our ongoing investment to expand our networks in … [Read more...] about Turner announces truTV launch