LONDON/LOS ANGELES – India’s Viacom18 has gone live with Pay TV and OTT content discovery and viewer analytics vendor ThinkAnalytics, on the ad-funded OTT service VOOT. VOOT’s 37 million monthly active users now have personalised recommendations in seven languages on the home screen, making it quicker and easier to find content they want to watch. Viacom18 has also deployed the ThinkComposer UX engine and ThinkEditorial, integrated with the ThinkAnalytics Recommendations Engine, … [Read more...] about Viacom18 adds ThinkAnalytics’ personalised recommendations to VOOT