Cannes – Hot on the heels of wrapping its inaugural production in Toronto, Canada, Bell Media unveiled at MIPCOM today the next big music TV format, The Launch. Represented at the market by Jane Rimer, the all-new international format comes from Bell Media and world-renowned music mogul Scott Borchetta, President and CEO of Big Machine Label Group. Reinventing the music competition series genre, The Launch debuts a new and unique format, documenting an authentic, behind-the-scenes look at what … [Read more...] about Bell Media unveils The Launch at MIPCOM