The recent run of CONTENT Tokyo was one for the books, proving to be a successful chapter in the development of the creative industry. Its exciting three-day run from July 3 to 5 was hosted at Japan’s largest convention centre, Tokyo Big Sight. The event gathered like-minded individuals and key decision makers seeking the next big thing in content creation, production, expression technology, and licensing—and CONTENT Tokyo definitely delivered. Organised by RX Japan Ltd., the exhibition’s … [Read more...] about Keeping Brands Fresh, Relevant, and Successful at CONTENT Tokyo’s 15th Edition
Technology
FreeWheel, a Comcast company, expands global reach with the appointment of Tess O’Brien as Managing Director for ANZ
FreeWheel, a Comcast company, has announced the appointment of Tess O’Brien as its Managing Director, Australia & New Zealand. As part of her new role, O’Brien will work to connect FreeWheel, the global technology platform for the television advertising industry, with both buyers and sellers in Australia via FreeWheel's streaming advertising technology. O’Brien will be located in her hometown of Sydney after spending eight years in FreeWheel’s head office in New York, in both product and … [Read more...] about FreeWheel, a Comcast company, expands global reach with the appointment of Tess O’Brien as Managing Director for ANZ
Disguise Platform Supports EURO 2024 Coverage for Hologram Jasmine and CCTV
Interest in the 2024 UEFA European Football Championship (EURO 2024) extended far beyond the borders of Europe. Beijing-based program organizers, Hologram Jasmine used Disguise’s virtual production capabilities for CCTV’s Football Connections special telecast series spotlighting the tournament hosted by Germany on June 14 - July 14. Hologram Jasmine partnered with Disguise last year on live virtual production broadcasts related to the opening and closing ceremonies of the 19th Asian Games in … [Read more...] about Disguise Platform Supports EURO 2024 Coverage for Hologram Jasmine and CCTV
TAG Video Systems Powers yes’s OTT Expansion with Realtime Media Platform
TAG Video Systems, the global leader in software-based IP monitoring and visualization solutions, has announced that yes, the pay-TV subsidiary of telco Bezeq and largest OTT service provider in Israel, has deployed TAG’s monitoring, probing, and alarm system to support its growing OTT delivery platform. yes tapped TAG to replace its former SDI baseband monitoring operations with its multi-level Realtime Media Platform. The platform was installed at the yes headend in Kfar Saba to provide an … [Read more...] about TAG Video Systems Powers yes’s OTT Expansion with Realtime Media Platform
Disney+ Hotstar collaborates with PubMatic to scale advertising reach in India
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has announced its association with Disney+ Hotstar, to transform the advertising landscape for digital advertising. Disney+ Hotstar, India’s streaming platform offering a wide range of content across Indian and international titles, has selected PubMatic to enable programmatic monetization of content across multiple buying channels, including audience based and 1:1 private marketplace … [Read more...] about Disney+ Hotstar collaborates with PubMatic to scale advertising reach in India
Actua Sport Scales Up Live Production with LiveU for Record-Breaking Coverage of European Athletics Championships
Live production expert Actua Sport has again turned to LiveU’s innovative IP-video EcoSystem to enhance its live sports coverage, this time at the European Athletics Championships, which took place in Rome, June 7-12. Mandated by the European Broadcast Union (EBU), Actua Sport acted as the host broadcaster for this six-day event with record-breaking viewing figures, which saw 15 championship records set during those six competition days with almost 200 hours of sustainably produced live streamed … [Read more...] about Actua Sport Scales Up Live Production with LiveU for Record-Breaking Coverage of European Athletics Championships