Singapore - The latest Synovate PAX survey shows a record viewing quarter for BBC World News, with the highest weekly viewership since 2005. BBC World News continues to grow on all three measures - daily, weekly and monthly. Its monthly reach is up 10% to 2.5 million across the region, representing a reach of 25%, while the weekly growth rate rose 15% to 1.4 million, signifying a reach of 14%. Also, the channel’s daily reach increased to 582,000, (a rise of 22%), while the closest … [Read more...] about Record viewing quarter for BBC World News according to PAX data

Singapore - The latest Synovate PAX survey sees BBC World News record its highest weekly and monthly figures since the survey began publishing quarterly results in 2002. BBC World News grew its monthly reach to 3 million across the region, up 13% to 20.7%, while weekly reach rose 14% to 1.5 million (10.7%). The channel’s daily reach also rose to 500,000, or 3.5% (a rise of 17%). The channel saw its weekly audience grow by more than 20% year-on-year in such diverse markets as India (+26%), … [Read more...] about Latest PAX data reveals record showing for BBC World News