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STAR Chinese Movies 2 rebranded as SCM Legend

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SCM rebrand

STAR Chinese Movies 2 rebranded as SCM Legend

October 5, 2012 by TVA Editor

Singapore – Hot on the heels of the recently re-launched sister channel, STAR Chinese Movies (SCM) in early July, STAR Chinese Movies 2 has also undergone a transformation to become SCM Legend as of October 1. The logo of the new channel aligns with that of its sister channel, taking the shape of a royal crown to signify SCM’s positioning as the emperor of Chinese entertainment content. When the name of the rebranded channel is pronounced in Chinese, it plays on the homonym of … [Read more...] about STAR Chinese Movies 2 rebranded as SCM Legend

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content Distribution, content news, entertainment news, FIC, format licensing, format sales, FOX International channels, k-drama news, media news, OTT news, pay-tv news, people and appointments, SCM, SCM legend, SCM rebrand, Star Chinese Movies, star chinese movies 2

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