The finale of It Takes 2! on RTL4 in The Netherlands was met with amazing ratings. Over 1.8 million viewers tuned in to Talpa’s sensational celebrity singing format. The show secured an impressive market share of 32.6% in the key demographic (20-49) and a staggering 37.6% market share among women in the key demo (F20-49). … [Read more...] about It Takes 2!’s 1.8m views
RTL4
Battle of the Sexes in Lithuania
Battle of the Sexes has just been acquired by LNK TV in Lithuania. The hit format first aired in the Netherlands on RTL4, where the show secured an impressive increase of 44.2% market share compared to the channel average. Lithuania marks the seventh country to acquire Battle of the Sexes, joining the Netherlands, China, Germany, Russia, Czech Republic and Ukraine. … [Read more...] about Battle of the Sexes in Lithuania
It Takes 2! takes off
The Netherlands- The premiere of It Takes 2! on RTL4 in the Netherlands was met with strong ratings. Talpa’s sensational celebrity singing format had the highest market share in the prime time slot, which was an impressive 21% increase compared to the channel average. The show was able to secure an increase of 36.1% of the market share with the harder to reach young audiences (20-34) compared to the channel average. It Takes 2! is the newest, hottest celebrity singing competition with a … [Read more...] about It Takes 2! takes off
