London – BBC Worldwide has appointed Tim Mutimer to the newly created role of senior vice president, Global TV Sales for Europe, Middle East and Africa (EMEA). To join BBC Worldwide in summer, Mutimer will report to Steve Macallister, MD Global TV Sales, BBC Worldwide, to be responsible for Global TV Sales business for all rights windows in the EMEA region, including TV, digital platforms and DVD. He will also oversee the EMEA sales force of 65 staff with bases in London, Paris and … [Read more...] about Tim Mutimer joins BBC Worldwide as SVP EMEA, Global TV Sales
Platforms
Orange cinéma séries to offer premium content on TV, PC and mobile
Cannes – Orange, France Telecom's TV and VOD business is launching the Orange cinéma séries, a service to offer premium content over TV, PC and mobile platforms. Set to debut in France in Q4, 2008, the service will offer exclusive films and new TV series, as well as catalogue titles from multi-year deals with Warner Bros. International Television, HBO, Gaumont and Fidélité Films. Orange cinéma séries will offer exclusive releases of Warner Bros. films including Harry Potter and the Order … [Read more...] about Orange cinéma séries to offer premium content on TV, PC and mobile
The ins and outs of Hong Kong mobile TV
There is almost a sense of inevitability in Hong Kong when it comes to broadcast mobile TV. Technical trials of DVB-H and MediaFLO platforms have been successfully undertaken, and the Hong Kong Telecommunications Authority has announced preparations for mobile TV licence auctions in 2009. Add to this a culture that habitually embraces new technology, and a high penetration of wireless data and value-added services, and the outlook for mobile TV in Hong Kong seems very bright. Much has been made … [Read more...] about The ins and outs of Hong Kong mobile TV
VDO nets rights to advertising packages for CCTV’s Olympic web broadcasts
Beijing – ViDeOnline Communications, Ltd. (VDO), a video networking company, has won exclusive rights to package and create video advertisement partnerships for CCTV.com for live and VOD online channels video streaming broadcasts of the Beijing 2008 Olympic Games. Under the agreement, CCTV.com will use VDO’s O8 intelligent ad insertion network to deliver targeted online advertisements for the Beijing 2008 Olympic Games for Mainland China and Macao SAR coverage. CCTV is China’s … [Read more...] about VDO nets rights to advertising packages for CCTV’s Olympic web broadcasts
MTV Asia to roll out MTV+Me campaign
Singapore/Hong Kong – MTV Asia will launch the MTV+Me campaign to showcase from April 1 2008, MTV idents (MIDs) created by individuals. MID is an emblem of the MTV identity incorporating the MTV logo in any art form. Participants submitted their creative works via the MTV Asia website where the company’s content and creative department picked the best entries to air. Breaking the MTV MID mould, the names of artists will be displayed at the end of their works to recognize the efforts. … [Read more...] about MTV Asia to roll out MTV+Me campaign
MTV Asia to debut Featured Artist segment
Singapore/Hong Kong – MTV Asia is introducing from April 1, 2008, Featured Artist, a new programming feature to spotlight more ‘personal dimensions’ of the lives of music personalities as part of its new music strategy. Reflecting music trends with an artist-centric focus, Featured Artist replaces the current Artist of the Month and Buzzworthy segments on MTV Asia, and is modeled after the 52/52 music strategy from MTV US. Featured Artist presents two artistes per month in … [Read more...] about MTV Asia to debut Featured Artist segment
