LONDON – Synamedia, the new company that will be formed from the sale of Cisco’s video processing and video solutions business to private equity firm Permira Funds, has revealed its vision and investment focus as an independent entity. Building on a market leadership position and the executive team’s industry track record, Synamedia is putting innovation at the heart of its strategy. The firm’s investment strategy will help customers: optimise their current infrastructure while … [Read more...] about Synamedia sets out corporate vision, strategy and investment focus
Parks Associates
Netflix champions U.S. OTT
The latest OTT data from research and consultancy firm Parks Associates indicate that at the end of 2015, approximately 20 per cent of U.S. broadband households had cancelled at least one OTT video service in the past 12 months. In the second half of 2015, 18 per cent had done so. Netflix is still the OTT leader in the U.S., with 52 per cent of all U.S. broadband households subscribing to the service at the end of 2015. Netflix also had the lowest churn rate as a percentage of its total … [Read more...] about Netflix champions U.S. OTT
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