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Amazon and MX Player join forces to accelerate premium free entertainment for 250 million users in India

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MX Player

Amazon and MX Player join forces to accelerate premium free entertainment for 250 million users in India

October 8, 2024 by TVA Editor

Amazon recently acquired certain assets of MX Player, including the MX Player app, a leading free streaming OTT service in India. With this acquisition, Amazon is merging two of India’s most popular free AVOD (or ad-supported video on demand) services – MX Player and Amazon miniTV into one service - Amazon MX Player. In September, over 250 million unique users enjoyed access to thousands of original shows, popular movies and international shows dubbed in local languages on the combined service, … [Read more...] about Amazon and MX Player join forces to accelerate premium free entertainment for 250 million users in India

Other Topics: Amazon, Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content, Content Distribution, content news, entertainment news, format licensing, format sales, Girish Prabhu, k-drama news, Karan Bedi, media news, MX Player, OTT, OTT news, pay-tv news, people, people and appointments, show distributor, streaming

LUX And MX Player Partner To Challenge Outdated Sexist Scenes With An Innovative Campaign ‘The End’

April 24, 2024 by TVA Editor

VML Singapore and LUX, the global beauty brand under Unilever, has partnered with MX Player, a leading OTT platform, to launch a fresh new campaign that tackles a deeply ingrained issue in Indian cinema: the normalisation of sexism. The campaign titled 'The End', shines a light on how classic Indian films, while undeniably popular on streaming platforms, often portray outdated narratives where men disregard a woman's clear refusal. This innovative campaign aims to spark conversation and … [Read more...] about LUX And MX Player Partner To Challenge Outdated Sexist Scenes With An Innovative Campaign ‘The End’

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content, Content Distribution, content news, entertainment news, format licensing, format sales, Hinoti Joshi, k-drama news, LUX, media news, MX Player, OTT, OTT news, pay-tv news, people and appointments, Platforms, Severine Vauleon, show distributor, show format, VML Singapore

SynProNize from Dubai inks major deal with MENA e&’s evision for seven Indian MX Player’s original series

January 31, 2023 by TVA Editor

SynProNize, Dubai-based content distribution and production company, announced that it has signed a deal with evision, the media and entertainment division of e& life (part of e&), for seven top rated MX Player Original Series. The deal gives evision the exclusive SVOD rights for the MENA region. SynProNize is the exclusive licensing representative for the entire catalogue of MX Player’s original content in MENA, Africa, Pakistan, … [Read more...] about SynProNize from Dubai inks major deal with MENA e&’s evision for seven Indian MX Player’s original series

Other Topics: Aashram, Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content, Content Distribution, Dharavi Bank, distribution, E!, e& life, e&’s, envision, Karan Bedi, Matsya Kaand, MX Player, Nitin Michael, Olivier Bramly, Pawan & Pooja, people, Queen, Roohaniyat, SynProNize, Thinkistan

MX Studios collaborates with Dubai Economy & Tourism to bring an adventure-filled mini-series A Spin Around Dubai

January 5, 2023 by TVA Editor

India’s leading OTT platform, MX Player is recognized for catering to its audiences’ diverse needs with engaging content across genres and formats. With a view towards building a wholesome entertainment ecosystem, MX Studios announces its association with Dubai Economy & Tourism for an adventure-packed three episodic mini-series ‘A Spin Around Dubai’. Starring siblings Jamie and Jesse Lever, the series will stream exclusively on MX Player starting today (January 5 2023). Popular comedy … [Read more...] about MX Studios collaborates with Dubai Economy & Tourism to bring an adventure-filled mini-series A Spin Around Dubai

Other Topics: A Spin Around Dubai, Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, Bader Ali Habib, broadcaster news, Co-Productions, Content, Content Distribution, content news, Dubai Economy and Tourism, entertainment news, format licensing, format sales, Jamie and Jesse Lever, Jamie Lever, Jesse Lever, k-drama news, media news, MX Player, OTT, OTT news, pay-tv news, people, people and appointments

MX Player launches a slice-of-life mini-series Salesman of the Year’, headlined by Hussain Dalal

December 19, 2022 by TVA Editor

Strengthening its play with exceptional content and a diverse library of shows across genres and formats, MX Player has emerged as a preferred destination for maximum entertainment. And now, the platform is all set to enthrall its viewers with a slice-of-life mini-series MX Studios Original ‘Salesman of the Year’. Created by MX Studios, ‘Salesman of the Year’ revolves around the life of a 26-year-old Karthik, played by Hussain Dalal and his Charminar to Chandni Chowk journey … [Read more...] about MX Player launches a slice-of-life mini-series Salesman of the Year’, headlined by Hussain Dalal

Other Topics: Ahsaas Channa, Ashiish V Patil, Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content, Content Distribution, content news, entertainment news, ET Money, format licensing, format sales, Hussain Dalal, k-drama news, MX Player, MX Studios, Nikhil Gandh, OTT, Rajesh Narasimhan, Salesman of the Year, TVS Raider, Valvoline

MX Player brings viewers a stellar line-up this December from an MMA reality series to enthralling international content

November 30, 2022 by TVA Editor

The end of the year is here, and that mostly means great travels, great company and great weather. To add to this, the leading entertainment super app MX Player is releasing some great binge-worthy international shows with its slate of VDesi shows - in your preferred language as well as a first-of-its-kind MMA reality series hosted by Suniel Shetty!  Immerse yourself into different worlds this December with: Hot Stove League - 7th December The award-winning show is based on a baseball team … [Read more...] about MX Player brings viewers a stellar line-up this December from an MMA reality series to enthralling international content

Other Topics: A Love To Last, Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content, Content Distribution, content news, Dance of the Sky Empire, Don’t Dare to Dream, entertainment news, format licensing, format sales, Here to Heart, Hot Stove League, k-drama news, Love Script, MX Player, My Unfortunate Boyfriend, people, Suniel Shetty, The One and Only, Warrior Hunt

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